Kevin R. Kosar, Ph.D., is a researcher and writer in Washington, DC. Kosar is also an “Analyst in American National Government- Congressional Research Service.” He has written reports and given testimony on the financial condition of USPS. In one of his recent CRS reports to The Committee on Oversight and Government Reform and the Subcommittee on Federal Workforce, Postal Service, and the District of Columbia House of Representatives Kosar wrote:
First, the movement of communications to the World Wide Web has been occurring since the mid-1990s.
During this time, the composition of the mail volume changed—less of the mail sent was first-class mail, and more of it was advertising mail. Yet, the total amount of mail sent rose. So, thus far it does not appear that there is a simple inverse relationship between the demand for electronic means of communications and hard copy mail volume. (I.e., if demand for electronic communications goes up, demand for hard copy communications must go down.) Indeed, as noted earlier, the BCG’s analysis shows demand for USPS package delivery rising between 2010 and 2020.
Most of the mail volume today consists of advertising mail and business-related correspondence.
So I was surprised to find Kosar giving tips on “Stopping Junk Mail or Reducing Advertising Mail”
The key to decreasing unwanted mail is for a recipient to contact the senders of this mail. Why? To tell the senders that they are wasting their money—that their mail is unwanted and will not persuade the recipient to purchase their products,support their cause, etc. To this end, the following steps may be taken.